is well known, want to open a profitable store, the store’s location is crucial, which will directly affect the quality and success of the latter store operations. So how to correctly choose the shop? The following summarizes several reference factors on site selection, investors can use reference.
shop location based on popular location
good location is not absolute, but there are many commonalities, such as population mobility, convenient transportation, etc., so choose a good position to consider the following factors:
1. flow: ordinary, holiday and day, night to person and proportion;
2. vehicle flow: automobile, motorcycle flow;
3. traffic: the current and future may increase or decrease the transport tool;
4. road width and parking problems;
5. regional characteristics: competitive stores, complementary stores, financial institutions and cultural and educational facilities, leisure facilities, etc.;
6. population survey: population, consumption habits, etc.;
7. business district survey: the main and secondary business area, rent, price.
according to the popular location shop, can be roughly divided into two kinds: a kind of people in the open mouth, a kind of open in the village. Because the former and large neighborhood commodity characteristics is more important and should find a big shop no things to do. Operation of such a small shop, we must do the market to do deep penetration. Opened in the downtown store, may wish to operate to cater to the tastes of young people, because young people are most like shopping. On the contrary, the operation of the elderly supplies store should be opened in the residential area, which is the scope of the activities of the elderly, of course, by the nearest to welcome them.
shop location according to lot location
to buy shops as a variety of real estate investment, both rental, but also self dual characteristics, has long attracted the attention of investors. However, not just to buy a shop can make money, the choice of the store is very particular about.
exquisite location, the shop location has three categories: the first category is the maturity of the central business circle; the second is forming multi District, adjacent to large residential area or employment center, can attract a large number of employment or commercial buildings economic development zone; the third is inside the residential district.
in the mature central business circles to invest in shops, a large amount of investment, and the nature of different business circles and the degree of development, will have a direct impact on the operation of the store